Behind the sneakers

VIA VAI sneakers follow your flow: a luxurious and fashionable appearance combined with effortless comfort in every step. Modern silhouettes meet rich textures. Behind the design of your sneakers lies pure craftmanship: discover the origin of every detail.

Dive into the details

Materials & origin

The materials used are crucial to the quality and lifespan of your new sneakers. We source all our materials ourselves, which allows us to guarantee their quality. We select only the highest quality and most durable materials for our collections. Every supplier signs a material specification and traceability contract, containing information about the origin of the material, size and thickness of the material, and whether the material is recycled or whether it can be recycled. Transparent, controlled, and fashion-worthy.

More about materials

Layered elegance

VIA VAI sneakers are characterized by their layered construction. From the upper to the outsole: everything is balanced for cushioning, support, and elegant, effortless movement.

Invisible finesse is provided by subtle reinforcements at the toe and heel, along with soft foam edges along the collar and tongue.

VIA VAI sneakers always have a removable insole; hygienic, replaceable, and perfect for fine-tuning your fit.

Luxurious lining

Our sneakers are lined with either leather or mesh to guarantee a perfect fit.

Leather is one of the strongest natural materials and therefore the most resistant to wear and tear. Leather offers stability, strength, and conforms to your feet over time. Another advantage of leather is that it naturally absorbs and expels moisture.

A major advantage of mesh is its breathability. Its open-weave structure allows air to flow freely, keeping your feet cool. Mesh feels comfortable immediately and stays that way. It's a soft and flexible material that moves easily with your feet. Lastly, mesh is a lightweight material, which means it contributes to the overall lightness of the shoe.

Did you know that all mesh that is used for our sneaker lining is recycled? Comfy & conscious!

Soles with style

Our entire sneaker collection features soles that we have designed and developed ourselves. From extremely lightweight EVA soles to recyclable thermoplastic rubber soles with foam: ultimate comfort and optimal cushioning are guaranteed. The soles for our sneakers are produced in Portugal and Italy, where we use only recyclable materials for every sneaker sole.

EVA soles are light as air, with refined bounce. EVA absorbs shock and provides a soft, cloud-like step; ideal for days spent exploring the city. Our EVA soles can be found on the ISA, VIC, and JUNO sneakers.

Thermoplastic Rubber (TR) soles are made of a robust, flexible rubber compound with stylish grip. TR feels slightly firmer, retains its shape well, and can be used in beautiful colors. Think of the LIZ, DANAE, USHER, MIKKI, and SAM sneakers.

Handcrafted in Portugal

All our sneakers are produced in Portugal, where modern techniques and craftsmanship come together. The result: European quality with a high-fashion finish.

Take a look behind the scenes at our factories and see how your favorite VIA VAI sneakers take shape.

Care today, shine tomorrow

With the right care, you can extend the lifespan of your favorite sneakers. Start with brushing away dry dirt. Clean mesh with the VIA VAI Cleaning Solution and let air dry (avoid heat sources). Condition leather and suede with the appropriate cream or our VIA VAI premium repellent Spray. Protect suede beforehand for a long-lasting, velvety-soft look.

Additional care advice

Today, tomorrow, via vai